{"id":102675,"date":"2022-03-07T15:01:36","date_gmt":"2022-03-07T20:01:36","guid":{"rendered":"https:\/\/www.phone.com\/?p=102675"},"modified":"2025-03-17T11:48:07","modified_gmt":"2025-03-17T15:48:07","slug":"what-business-communication-services-are-essential-for-your-business","status":"publish","type":"post","link":"https:\/\/www.phone.com\/what-business-communication-services-are-essential-for-your-business\/","title":{"rendered":"What Business Communication Services Are Essential for Your Business?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Communication is the backbone of a thriving business.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A company&#8217;s lack of effective business communication services is a recipe for confusion, misunderstanding, and even conflict. <\/span><a href=\"https:\/\/pumble.com\/learn\/communication\/communication-statistics\/#:~:text=Workplace%20communication%20statistics%20show%20that,by%20as%20much%20as%2025%25.\"><span style=\"font-weight: 400;\">86%<\/span><\/a><span style=\"font-weight: 400;\"> of employees, executives, and educators identify ineffective communication as one of the primary reasons for business failures.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ineffective communication could result in a frustrated workforce, cursing customers, and managers banging the desk because of unmet targets. To succeed, you&#8217;ll need agile<\/span><a href=\"https:\/\/www.phone.com\/\"> <span style=\"font-weight: 400;\">business communication solutions<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For your business to have a polished image essential for a top-rated brand, it cannot afford to fiddle and fumble with its communication strategy\u2014or infrastructure.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yet, with technology continuing to change\u2014and at dizzying speeds\u2014it can be confusing to understand the communication options you should consider and incorporate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, what are your options for business communication services, and how can they benefit your business?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Read on.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Business Communication Services are Incomplete Without a Business Phone System<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">No matter how big or small your company is, a reliable business phone system is critical to effective communication with your customers, employees, and stakeholders.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Despite the popularity of emails, the telephone is still essential in business. Even with a multi-channel communication system, you&#8217;ll need to find a phone system that&#8217;s right for your business, and VoIP is an ideal choice.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">VoIP Phone System<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Also called<\/span><a href=\"https:\/\/www.techtarget.com\/searchunifiedcommunications\/definition\/IP-telephony\"> <span style=\"font-weight: 400;\">IP telephony<\/span><\/a><span style=\"font-weight: 400;\"> or hosted technology, VoIP enables you to make phone calls over the internet. Its adaptability and flexibility are almost perfect.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Plus, you&#8217;ll need minimal additional hardware. With a desktop, laptop, and a good internet connection, you&#8217;re good to go.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Statistics show that companies can<\/span><a href=\"https:\/\/financesonline.com\/voip-statistics\/\"> <span style=\"font-weight: 400;\">save up to 75%<\/span><\/a><span style=\"font-weight: 400;\"> on communication-related expenses with VoIP.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">VoIP offers useful features such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Call forwarding<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Video conferencing<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Call recording<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Voicemail to email<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Multiple lines<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Call queueing <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Automated answering, etc. <\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In addition to the advanced features, VoIP is inexpensive. Instead of paying per call minute, you pay for a package. You don&#8217;t require any hardware except<\/span><a href=\"https:\/\/www.phone.com\/voip-phones\/\"> <span style=\"font-weight: 400;\">VoIP phones<\/span><\/a><span style=\"font-weight: 400;\"> and there are no ongoing maintenance costs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, it&#8217;s easier to scale with a VoIP system than a traditional one when your business grows.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Related<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"https:\/\/www.phone.com\/voip-based-office-telephone-systems-pros-and-cons\/\"> <span style=\"font-weight: 400;\">VoIP-Based Office Telephone Systems: Pros and Cons<\/span><\/a><\/h3>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Business Phone Numbers are a Must-Have<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The phone number system you choose for your business can directly impact your image, customer experience, and revenue growth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consider these options.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Custom Phone Numbers<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A<\/span><a href=\"https:\/\/www.phone.com\/custom-phone-numbers\/\"> <span style=\"font-weight: 400;\">custom phone numbe<\/span><\/a><span style=\"font-weight: 400;\">r, also known as a vanity phone number, is a business telephone number with digits or names that are simple and catchy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They are much more memorable than a regular number\u2014one of the reasons successful brands like FedEx use them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Custom phone numbers come in two categories;<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Brand phone <\/b> <b>words<\/b><span style=\"font-weight: 400;\">: This is where your business&#8217;s brand name is the phone number.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">A a good example of this is 1-800-Flowers.com. The main advantage of brand phone <\/span> <span style=\"font-weight: 400;\">words is their ability to improve brand awareness.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Generic phone words<\/b><span style=\"font-weight: 400;\">: These are useful for your business to identify with a niche and edge out competitors. A good example is McAfee&#8217;s telephone number: 800-Virus-No. It associates itself with the anti-virus business <\/span> <span style=\"font-weight: 400;\">niche in a memorable way that can overshadows and eclipse competitors.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Custom phone numbers that include words, whether generic or brand phone words\u2014are<\/span><a href=\"https:\/\/www.dandmresearch.com.au\/blog\/phone-words-are-5-times-more-memorable-than-digits-only-for-phone-numbers\/\"> <span style=\"font-weight: 400;\">5x more memorable<\/span><\/a><span style=\"font-weight: 400;\"> than numbers with digits only.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You&#8217;ll need to weigh the advantages and disadvantages of custom phone numbers, some of which are highlighted below.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Advantages<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Memorable<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Good at improving brand awareness<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Effective for marketing campaigns<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Affordable\u00a0<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Disadvantages<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Location will be anonymous<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Lack of market intelligence due to inability to track location<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Risk of losing out on the local market<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">To mitigate the main disadvantage of custom phone numbers\u2014the inability to track the location of calls\u2014 you can have a built-in phone tracking service added to your vanity number so you can know where any call is coming from.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Toll-Free Phone Numbers<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A toll-free number is a telephone number with a three-digit code prefix and does not charge the person making the call.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They allow customers to make calls to a business without incurring any charges, even from a long distance. The codes include 800, 833, 844, 888, etc.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Toll-free numbers give your callers the impression of a large, established brand with a nationwide presence. You can build brand credibility and your ability to do business with people from different regions will be increased.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your provider determines the cost of the number and the service.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Local Phone Numbers<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">These numbers come with an area code specific to the town or city that the business is serving. The upside of these numbers is their ability to establish and cement local connections.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Internet searches for businesses &#8220;near me&#8221; grew by<\/span><a href=\"https:\/\/storage.googleapis.com\/think\/docs\/think-with-google-2019-research-review.pdf\"> <span style=\"font-weight: 400;\">250% from 2017 to 2019<\/span><\/a><span style=\"font-weight: 400;\">. Thus, if you&#8217;re looking to build a local presence and target the local audience, a local phone number can be a great asset.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, this type of business phone number usually offers the lowest cost. Some providers include a local number when you sign up for virtual phone service.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other advantages of a local phone number include;<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Opportunities for local advertising<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increased customer satisfaction<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increased credibility<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A professional yet local, small business image<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Still, local phone numbers come with considerable limitations in reach and scope. If you serve multiple regions, you can get numbers for every region.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Global Phone Numbers<\/span><\/h3>\n<p><a href=\"https:\/\/www.phone.com\/international-rates-and-numbers\/\"><span style=\"font-weight: 400;\">International phone numbers<\/span><\/a><span style=\"font-weight: 400;\"> allow businesses in the US to own and provide their callers in other countries with a local phone number.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They not only make it easier for international customers to call you, but they also help them save money because they won&#8217;t be charged international calling rates. Instead, their VoIP service provider will charge them based on the local calling rates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you have a global customer base, suppliers, or even remote workers, an international phone number will make business easier for you and your callers.<\/span><\/p>\n<h3>\u00a0<\/h3>\n<h2><span style=\"font-weight: 400;\">Get an Online Video Chat Service<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">According to McKinsey, video and live chats have become<\/span><a href=\"https:\/\/www.mckinsey.com\/business-functions\/marketing-and-sales\/our-insights\/these-eight-charts-show-how-covid-19-has-changed-b2b-sales-forever\"> <span style=\"font-weight: 400;\">the most preferred channels<\/span><\/a><span style=\"font-weight: 400;\"> of engaging B2B customers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, <\/span><span style=\"font-weight: 400;\">videos remain the most preferred form of media <\/span><span style=\"font-weight: 400;\">for content strategy,<\/span><span style=\"font-weight: 400;\"> according to HubSpot&#8217;s 2021<\/span><a href=\"https:\/\/www.hubspot.com\/state-of-marketing?hubs_post=blog.hubspot.com%2Fmarketing%2Fhow-video-consumption-is-changing&amp;hubs_post-cta=2020%20State%20of%20Marketing%20report&amp;_ga=2.127213261.1174490024.1642654360-329346292.1642654360\"> <span style=\"font-weight: 400;\">State of Marketing Report.<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">If you want to increase revenue and improve customer satisfaction, these are the essentials to look for in a video chat system:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Compatibility and Integration<\/b><span style=\"font-weight: 400;\">: The software should run on various devices, browsers, and operating <\/span> <span style=\"font-weight: 400;\">systems. Integration with a CRM is particularly vital.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Co-Browsing and Screen Sharing<\/b><span style=\"font-weight: 400;\">: You should get a system that can support co-browsing and screen sharing. These features can significantly aid product demos and troubleshooting.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ease of Use<\/b><span style=\"font-weight: 400;\">: <\/span> <span style=\"font-weight: 400;\">Users should be able to activate a video chat easily, preferably with only a single click. Customers should also not have to install complex apps before using the video chat service. Again, it should be easy to transfer a video chat to a different agent or department.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Don&#8217;t Forget Live Receptionist Services<\/span><\/h2>\n<div style=\"width: 1280px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-102675-1\" width=\"1280\" height=\"720\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.phone.com\/wp-content\/uploads\/2022\/03\/Live-Receptionist.mp4?_=1\" \/><a href=\"https:\/\/www.phone.com\/wp-content\/uploads\/2022\/03\/Live-Receptionist.mp4\">https:\/\/www.phone.com\/wp-content\/uploads\/2022\/03\/Live-Receptionist.mp4<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">One unanswered call can cost your company. According to<\/span><a href=\"https:\/\/www.statista.com\/statistics\/815568\/customers-who-stopped-doing-business-due-to-poor-customer-service-us\/\"> <span style=\"font-weight: 400;\">Statista<\/span><\/a><span style=\"font-weight: 400;\">, 40% of customers stopped doing business with a company because of poor customer service experience in 2020. That&#8217;s 2 out of every 5 customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And that&#8217;s considering that today&#8217;s customers are more forgiving, according to the Statista graph.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With a live receptionist service, a live person will answer your calls and guide callers to an extension of your choice, like voicemail.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This service will make your company more flexible, versatile, and available to your callers at any time, no matter the call volume or business size.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How do you know you need a live receptionist? Here are some tell-tale signs:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>High call volume<\/b><span style=\"font-weight: 400;\">: Even if you&#8217;ve employed many receptionists in your business, the <\/span> <span style=\"font-weight: 400;\">sheer volume of calls may overwhelm them, and you may need the services of a live receptionist.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Type of business<\/b><span style=\"font-weight: 400;\">: Businesses in healthcare, law, or home services require a personal, <\/span> <span style=\"font-weight: 400;\">human touch more than other businesses. Also, if your business involves appointment booking, you might get many calls that need to be handled efficiently.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Time pattern of your call-ins<\/b><span style=\"font-weight: 400;\">: If some clients tend to call when you&#8217;ve closed business, it&#8217;s an indication you need a live receptionist.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Multiple extensions: <\/b><span style=\"font-weight: 400;\">If you have multiple extensions to transfer calls to, a live receptionist service can be very helpful for doing this consistently and efficiently.<\/span><span style=\"font-weight: 400;\">\n<p><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">So, what should you look for in a live receptionist?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First, your live receptionist(s) should have intimate knowledge about your company, products, and services. They should also be friendly and professional.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your receptionist should also be reliable. You don&#8217;t want customers still complaining they can&#8217;t reach you, yet you&#8217;ve already contracted live receptionist services.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Get Communication Services for Your Business<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Business communication is vital to the success of your business. Without communication services, your entire system can quickly crumble.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Every business is unique, but vital business communication services such as a business phone system, business phone numbers, an online chat service, and a live receptionist service are essential across all industries.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At<\/span><a href=\"https:\/\/www.phone.com\/why-phone-dot-com\/\"> <span style=\"font-weight: 400;\">Phone.com<\/span><\/a><span style=\"font-weight: 400;\">, we&#8217;ve spent a lot of time learning what works for most types of businesses. We know what customers want and what drives growth. Looking for communication services that&#8217;ll enable your business to reach its potential? <\/span><a href=\"https:\/\/www.phone.com\/contact-us\/\"><span style=\"font-weight: 400;\">Contact us today<\/span><\/a><span style=\"font-weight: 400;\"> and let us design a plan that&#8217;ll work for your business.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Communication is the backbone of a thriving business.\u00a0 A company&#8217;s lack of effective business communication services is a recipe for confusion, misunderstanding, and even conflict. 86% of employees, executives, and educators identify ineffective communication as one of the primary reasons for business failures. Ineffective communication could result in a frustrated workforce, cursing customers, and managers [&hellip;]<\/p>\n","protected":false},"author":62,"featured_media":102696,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10393,10404],"tags":[],"class_list":["post-102675","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learning","category-live-receptionist"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Business Communication Services Essential for Business - Phone.com<\/title>\n<meta name=\"description\" content=\"Communication in a business is crucial for its success. 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